Education is one of our basic rights and needs. In today's world, education is the armor that we arm ourselves with. Without proper education, we cannot call ourselves civilized. Education is what differentiates us from uncivilized beings. Despite this, most people in India, especially in rural India, do not have the ability to educate themselves or their families.
A lack of education heavily influences the entire lives of millions in the country. But, India is developing at a much faster rate than earlier and with all the boom in the economy, people are now investing in the education sector. This is the main reason behind the explosion of the education industry. Let's look at the Indian education industry more closely.
Demand
We already spoke about the high demand for education in India. Most families in rural India have more than two children and none of them receive any formal education due to the lack of educational institutes or financial resources, which forces them to start working at the age of learning. The situation isn't very different for underprivileged living in non-rural areas. Children coming from unprivileged families face the same challenges even in small towns or cities. There is no lack of educational institutes in urban areas but there is a lack of government-funded or government-owned institutes, which can educate the impoverished.
The underprivileged aren't the only ones who make up the demand for more educational institutes. More than 55 percent of the Indian population lives outside of small rural areas. They live in large villages, small towns, cities, and metropolis cities. More than 50 percent of India's population is below the age of 25. That indicates a huge demand for education. Also, the urban population is highly aware of education practices and subjects. They want their children to learn according to global standards and from global methods, which explains the rise of institutes, which infuse international curriculum in India.
Government Incentives and Initiatives
To invest in the education business in either rural or urban India can be a good investment depending on your business goals. Rural educational investments receive full support from the government and many incentives to the company in general. Creating a franchise unit in the lesser developed area is also profitable because even in villages there are many uneducated relatively rich people in dire need of an educational institution and they have to send their families out of their village to study.
Setting up an education franchise in a lesser developed area reduces your cost to pretty much zilch due to the high incentives provided by the government. Finding investors, whether national or international, is also easy because of the reduced costs and increasing profits. Well established institutes attract students from around the country and many renowned institutes in India are located in lesser developed areas.
The government of India also provides various incentives and schemes for urban areas, especially in vocational training, language training and skills training. Even other educational institutes receive government benefits. The government has also allowed 100 percent foreign direct investment in the education sector. This makes it the right time for investing in an education franchise in India.
Constant Evolution
The education sector is constantly evolving. New technologies are invented every day and the world is constantly evolving, which makes the need for education and educational practices to evolve with it. There are many franchise chains, which have started introducing new methods and practices to students. They have collaborated with international institutes and developed a more holistic approach to education. Such franchises are a dire need of Indian society today.
Multiple software teaching institutes have come up in the past decade owing to the huge demand of software literates. Many students are orienting their careers towards the computer and software industry and there are new developments made every day. Hence, investing in a software education franchise is a highly lucrative investment but it also requires constant learning and evolution for it to move along with the world. The same holds true for most education subjects. There is new research, which needs to be integrated into the curriculum in an ever continuous process.
Specialized Education
One kind of education is a holistic education, which is provided by schools till higher secondary. But, beyond this and even while at school, students want to learn more about their preferred subjects. Like we mentioned earlier, computer and software studies is one of the most dominant areas of education. But, there are many more like graphics design, interior design, art, management, marketing, language learning, etc. These are subjects that students like to enter into before they start their formal college education. Also, these are courses, which could lead to careers even without a college or university degree. Hence, there is a great demand for such courses. There are many franchise chains offering such courses around the country.
Even vocational and skills training is a very sought after education area. Millions of unemployed people are in great need of learning skills, which can get them jobs. The government provides great incentives for institutes training in these courses. The demand for these institutes is everywhere and is not limited to the very elite areas.
Kindergarten Franchises
The kindergarten franchise market has exploded in recent times. In the last decade alone, we have seen a 400% rise in the number of kindergarten institutes. This not only shows the high demand for kindergarten institutes but also indicates a high demand for higher education institutes in the near future. Different franchise brands are adopting various different education methods to entice parents. The new parents today are very aware of education practices and they know how they want to educate their children. They spend huge amounts of money on the education of their children and thus, we see the increase in the options of kindergarten franchises.
The kindergarten franchise market is one of the biggest and fastest growing franchise markets in India. It taps into the huge demand for education and delivers it. There are multiple options for parents to choose from based on price, curriculum and teaching methods. An opportunity to invest in a kindergarten franchise should definitely be considered and if done with careful planning, it could be a huge success.
The education industry is in its booming stage in India. There is a great inflow of money from domestic and international investors and customers. There are various attributes that can be added to the institute to make it better and also to increase its brand value and pricing model. For example, in the digital age today, institutes need many electrical devices like computers, tablets, printers, etc. All these add to the learning experience and parents and students are willing to pay additional for these services. Similarly, there are many more services, which can be leveraged to create a more profitable pricing model for educational franchises, which will benefit the students and investors. So do not miss an opportunity to start your own education franchise unit and help shape the future of India.
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